In anticipation of the Computex 2016 exhibition, Asus introduced the new flagship ultrabook ZenBook 3, which was immediately announced as a direct competitor to Apple’s MacBook. Enclosed in an aerospace-class aluminum alloy case, the Taiwanese has a thickness of 11.9 mm and a weight of 910 grams, while the rival of the latest generation, these parameters are 13.1 mm and 920 grams, respectively. But the main thing Asus is focusing on is the best performance of their new product. ASUS ZenBook 3 is equipped with a 12.5-inch FullHD-display with Corning Gorilla Glass 4 protective glass (the screen occupies 82% of the entire front panel area), USB Type-C port, four Harman Kardon speakers, a full-size backlit keyboard and a fingerprint scanner that supports Windows Hello feature. The claimed battery life is 9 hours. The 40 Wh battery supports fast charging technology and replenishes 60% of the charge in 49 minutes. The novelty is offered in three colors and in three versions. The base is equipped with an Intel Core i5 processor, 4 GB of RAM and a 256 GB SSD-drive and is priced at $ 999. For $ 1,499, the Asus Zenbook 3 with 512 GB SSD is offered. The top version with an Intel Core i7 processor, 16 GB of RAM and 1 TB SSD will cost $ 1999. New No start date for sales.