Many users store information in cloud storage. There you can find letters, pictures, and personal notes. But there are cases when confidential information fell into the third hand, which causes reasonable concern. Google is interested in building trust in them. The company offers two options for services: regular and paid G Suite, it is used in large companies. The corporate version is no longer viewed to identify key requests for advertising campaigns. The search service decided to meet other users as well. Will ads matched to a specific client be completely removed from Gmail? There is no definite answer yet. The blog of the mail giant (1.2 billion customers) noted that their users’ boxes will not be scanned to determine advertising preferences. By the way, Google assures that only they protect users from hacker stuff (hacking and phishing attacks), as well as spam. And it’s clear that in addition to mail, the search giant has other options for collecting information and displaying ads that meet individual needs.